Equine Einstein

Who:

Professional horseman Luke Thomas, creator of the Equine Einstein DVD's, has broken and educated countless horses all over Australia, his unique skills bringing out the best in horses of all shapes and sizes.Using methods perfected over years of trial and error, Luke has succeeded in taming the most difficult of young horses, setting them on the path to a useful life in their given pursuit.

Overview:

Luke Thomas has many different avenues of generating income and needed one place to showcase all these products from DVDs , weekend retreats and Trick Horse Clinics.

What We Did:

Re{invent} Yourself built a static website for Equine Einstein that looked earthy yet modern. Each page has many photos and carries links to 8 Flash photo galleries. There is embedded video and a Paypal shopping cart which has proved extremely successful. Luke has produced four DVD s of teaching methods and Re{invent} Yourself also created the artwork for these.

 

Equine Einstein DVD Volume One

Technologies Used:

  • HTML
  • CSS
  • Flash
  • Embedded video
  • PayPal shopping cart

What They Said:

So many comments have been made about this site for the scope of work to the fantastic slide shows.

SEO

Equine Einstein was entered to many various directories and had site specific code added to each page. The search results for very generic terms have been extraordinary. For the search term 'trick horse dvd nsw' which is an extremely broad search  the results are page one number one.

Search results 'trick horse dvd nsw'

For the  search term 'horse breaking south coast' which again is very broad the results are page one number three.

search results 'horse breaking nsw'